DELITE Fencing’s SEO Case Study

Website Focus: SEO

Website Platform: WordPress

Services Provided: SEO & Local SEO

Business Type: Business to Consumer

Client Industry: Fencing Products

About

DELITE Fencing is an influential wire fence supplier in Shanghai, China that opened its doors in 2016. The company concentrates on the fabrication, as well as provision of a diverse array of first-class wire fencing solutions meant for different purposes like residential, commercial and industrial among others.

DELITE Fencing upholds its pledge towards innovative, quality products as well as contented clients. Their product offerings range from chain-link fences to welded wire mesh to site-specific

designs for various client requirements.

Having a cutting-edge factory in Shanghai, DELITE Fencing is a trusted partner to local or international customers looking for strong and beautiful fences.

The Challenge

Despite its formidable products and dynamic manufacturing prowess, DELITE Fencing was having a rough time in its initial stages as far as carving out substantial space on the internet is concerned. Search results from the time mostly could not give the company’s website any substantial ranking, especially for international queries.

DELITE Fencing’s poor SEO performance was affecting the company’s growth potential because it prevented potential clients, especially abroad, from finding the company when they searched for wire fence suppliers.

This problem was limiting the company’s growth potential and making it incapable of effectively introducing its products to a larger public.

When We Started

Let’s see how DELITE Fencing effectively reached its target audience and boosted their business with our help:

Ranked by SEO came up with an all-encompassing digital marketing strategy that was specifically attuned to the unique requirements of a worldwide B2B company to solve the SEO problems faced by DELITE Fencing.

Our plan started by conducting an in-depth assessment of the current site to pinpoint the main sections requiring enhancement of its information architecture, content, and technical search engine optimization.

We carried out a multilingual SEO strategy to understand international markets better. Moreover, during this process, we aimed to improve user satisfaction by increasing website loading speed and building mobile-friendly interfaces that work well on different gadgets.

A solid backlinking framework was created by our working committee which contacted the press of the sector as well as material sites to improve the online influence of DELITE Fencing.

The Results

After carrying out our SEO strategy, DELITE Fencing’s visibility on the web has greatly improved. DELITE Fencing’s site began to rank better with appropriate searches made within and outside China, which caused extra organic users to visit and get in touch with enquiries globally.

The optimized content did not only boost search rankings, but DELITE Fencing appeared as one of the most authoritative companies in the fencing industry. This increased trust brought growth to the site where visitors spent much of their time viewing the organization’s product menu as well as its manufacturing strength boosting the traffic coming to the website.

On the whole, the SEO campaign we did for DELITE Fencing significantly altered the company’s online visibility such that it now corresponds with its standing as a top wire fencing material producer. This triumph in the digital realm has played a critical role when it comes to the development as well as expansion of that enterprise into the international fencing industry.